Ricardo Beron - was born in Cali, Colombia, studied French in Aix-en-Provence and graduated with a degree in graphic design from the Universidad Jorge Tadeo Lozano in Bogota, Colombia.
He cofounded a small advertising agency (MEDIUM), specialized in printed materials. Within two years, MEDIUM's client base more than doubled, allowing Beron to head graphic design projects companies such as Procter & Gamble, Peat Marwick, Colombian Flower Federation, and Monsanto.
Beron transferred to Hackettstown, NJ in 1997 and founded RICARDO BERON continuing freelance graphic design projects. Currently, Beron resides in Nashville, Tennessee and has been working with METROPARKS of Nashville and and many local clients.